Ready, Aim, Fire
In my previous blog titled “Do More Customers Equal More Profits?” I began to answer a question I received:
“How can I better utilize the customers I currently have to become profitable and how can I market and attract more customers to become consistently profitable?”
I am answering this question in my 2 minute video series: “Daily Guidance with Practical Encouragement” on my YouTube channel: The Entrepreneur Guide.
In this video from my Daily Guidance I share a real story about an entrepreneur that will help you understand how to better utilize your current customer base to become more profitable!
Remember: more customers don’t necessarily equal more profits.
Ready, Aim: You must evaluate your maintained margin.
If you took the action in the previous blog, then you checked out your margins and done some work to properly “aim” and adjust your target margins to a level that can produce profit.
Fire: Now you’re “ready” to “fire” and begin scaling your business with more customers, because you know your target margins are profitable.